November 19, 2018

A Tribe Called Red

Centre In The Square (Kitchener)

Promoter: Centre In The Square

Role: Marketing Lead/Content Creation

A Tribe Called Red is a groundbreaking Indigenous Canadian music group known for their innovative fusion of traditional Indigenous sounds with contemporary electronic music. Formed in Ottawa, Ontario, the group consists of DJs and producers Ian "DJ NDN" Campeau, Tim "2oolman" Hill, and Bear Witness.

Their music blends powwow vocals and drumming with elements of hip-hop, reggae, dubstep, and EDM, creating a distinctive and powerful sound. They've coined their style as "powwow-step," reflecting their mission to blend Indigenous culture and modern music while advocating for Indigenous rights and issues.

A Tribe Called Red's music is more than just beats; it's a cultural statement. Their tracks often feature samples of powwow music and indigenous chants, providing a platform to celebrate Indigenous heritage and challenge stereotypes. Through their music and performances, they address political and social issues facing Indigenous communities, aiming to raise awareness and provoke thoughtful conversations.

Their electrifying live performances are renowned for their energy, incorporating visuals, traditional dance elements, and a strong sense of community engagement. A Tribe Called Red has garnered critical acclaim and a dedicated fanbase worldwide, becoming ambassadors for Indigenous culture and a driving force in the evolution of contemporary Indigenous music.